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关于我们

Gardenia Bakeries (KL)(GBKL) 私人有限公司是一间新加坡上市食品公司集团QAF Limited所拥有的附属公司。QAF有限公司也同时经营新加坡及菲律宾两地的Gardenia。

另外位于中国福建省的Gardenia Bakeries也将投入营业。

同时,Gardenia Bakeries(KL)私人有限公司也是国家稻米(BERNAS)的联营公司。

简史

早在1969,International Executive Service Corporation(IESC)委派拥有35年烘培经验并引领美国连锁面包店的美国人Horatio Sye Slocumm远赴东马经营面包店;从此Gardenia也就诞生了。

Gardenia Bakeries (KL)私人有限公司在1986年推出第一条面包,并在短短4年内,成为面包市场的领导者,甚至取得99%品牌回忆率和80%最初辅助回忆度的惊人表现。

Gardenia各种产品经过多年的发展,每一步都稳健成长。凭着其品牌的实力,现今Gardenia已生产各烘焙食品,以满足消费者的需求。

董事会

行政总裁: Koh Chin Huat

集团董事经理: Tan Kong King

集团执行董事: Tarn Teh Chuen

董事: Cheong Kheng Beng Derek

董事: Ahmad Tarmizi Bin Mohamad Hairi

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成就

2001: Best Supplier 2001 (Category: Bread), Dairy Farm Giant Retail

2002: Quality Management Systems ISO 9001, SIRIM QAS International Sdn Bhd

2002, 2003/2004, 2005: Superbrands Awards for 3 consecutive terms, Superbrands Malaysia

2004: National Award for Creativity and Innovation, Malaysian Design Technology Centre

2005: MS 1480:1999 – Food Safety according to Hazard Analysis and Critical Control Point (HACCP) System, SIRIM QAS International Sdn Bhd

2005: Universal Integrated System – ISI 2020, Research Institute of Standards in Islam

2006: Superbrands Consumers' Choice Award, Superbrands Malaysia

2006, 2007: Low Glycaemic Diabetic-Friendly, Diet-Friendly Seal, Glycemic Research Institute, Washington D.C.

2007: Highly Commended Product Award, Malaysian Institute of Food Technology (MIFT)

2008: Malaysia's Choice Award 2008, Superbrands Malaysia

2009: Malaysia's Top Ten Brands 2009 - Gardenia Malaysia (7th Place), The Nielson Company, Superbrands survey

2011: Malaysia's Top Ten Brands 2011 - Gardenia Malaysia (3rd Place), The Nielson Company, Superbrands survey

2010, 2011, 2012: Putra Brand Awards - GARDENIA Malaysia (Gold award), Association of Accredited Advertising Agents (endorsed by Malaysia External Trade Development Corporation)
Consumers' survey on the Most Preferred Brand (Foodstuff category)

 
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